WE PROUDLY WORK WITH OWNERS ACROSS MANY INDUSTRIES

Managing over $20,000/mo in digital ad spend, we're helping our small businesses grow big!

 

JUMP AHEAD:      Productions      eCommerce      local services      home services      custom services

eCommerce

Kalon Studios, Los Angeles

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Promoting a big decision Product, Online. 

Kalon Studios produces high-end Scandinavian contemporary furniture. Kalon improved their operations and manufacturing abilities to a new level after feeling the pain of having too many sales and not enough product. Truthfully, they did the hard part. Working out manufacturing woes is no easy task.

The next step? Grow the brand and nurture customers that have a big decision to make.

Our mission was to focus on eCommerce sales. We needed to get the digital marketing engine built and running for Kalon as soon as possible.

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The leg Work

We started tracking their website visitors behavior on social media and search engines. While creating audiences to retarget to, we also built campaigns across Facebook, Instagram, Pinterest, Google Ads, and Bing Ads to harness new customers.

We learned a great deal about who was the most interested in their product and the journey that their customers took from discovery to conversion.

With the who and how figured out, we were off and running.
 

Michaele Simmering and Johannes Pauwen, Kalon

The Campaign

Together with Kalon, we built it all! Each month we not only worked together to build stunning and winning ads to attract new customers and communicate with our closest customers.

Content Strategy and Calendar

Retargeting & Retention Campaigns

New Customer Outreach: Facebook Pinterest Instagram Google & Bing

 

A major Success

Kalon now has a winning digital marketing strategy that is helping them grow their online sales 5+% month-over-month. Not only are sales up but thanks to the digital marketing funnel we've built Kalon is marketing to their potential customers in a more capable and data driven way.

That means all of their efforts to grow the brand are being made with more confidence (both online and offline). Maybe even more importantly, we helped Kalon understand how to increase their digital marketing spend.


Custom Services

Atelier Gigi Fine Jewelry, San Francisco

TIME FOR A NEW WEBSITE

Too often, incredibly talented designers, makers, and service providers are so focused on their projects that they forget to focus on their brand.

Atelier Gigi, a renowned custom jeweler based in San Francisco, needed an online presence that properly represented the sophistication of her product and services.

Refining the voice and building an online identity for Atelier Gigi brought her brand to life in front of customers who have a pretty big decision to make, and often, a limited time to make it. 

A WEBSITE IS MORE THAN A BUSINESS CARD

With a new website comes a unique opportunity to grow the reach of your business by optimizing for search traffic. We designed this new website, and brand, to attract and capture new customers. But it needed something more. A sales funnel. 

A well designed acquisition funnel is the first step in creating effective marketing campaigns.

SEO, online marketing, and public relations will proveineffective if your landing page does not encourage action.

We built a new website and an upgraded brand that is able to handle the exponential growth potential of Atelier Gigi. 


eCommerce

Lost Format, Chicago

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Launching Brand Concepts 0-to-6o

Lost Format promotes a business approach in which giving back is as easy as it is fun. A company with a 1-for-1 give back that provides necessities to the homeless community with every sale they accomplish. 

Our goal was to help Chad and Ernie surface and actualize the brand concepts by building a logo and the initial clothing designs.

 

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Setting the tone

Lost Formats 1-for-1 give back model was a great starting place. We helped them build patterns for their first shirts, socks, hats, and gloves. 

Michaele Simmering and Johannes Pauwen, Kalon

Giving Back in Style

We came to a final 3 logo potentials. The final logo design you see above. 

We also built patterns for socks, hats, and shirts that will accompany their kickstarter launch!